The Award Winning Kimkins Diet

Kimkins has been awarded the Consumerama.com Naked Mole Rats of Marketing Award!. Here is what they had to say:

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KIMKINS DIET

That's Heidi Kimberly Diaz, a/k/a " Kimkins" over on the right. (The good-looking one is the naked mole-rat. That's Kimkins up above.) Does the petite and demure Ms. Diaz look like she's lost 200 pounds and kept it off for 5 years? That's one of the many improbable statements that have come out of her mouth (in between bites, no doubt).

The Kimkins diet has prompted a burgeoning horde
of consumer protest sites by people who were duped by Diaz's fake before and after pictures, by her alleged serial lies, and by the propaganda that she herself had achieved fantastic results on the program.

I will not recount the whole sordid Kimkins deception here, as there are literally hundreds of blogs, websites, and forum posts which contain all you'd ever want to know and more. This article at About.com is a pretty good one-page expose' -- including claims that the diet is unsafe and destructive.

For reckless disregard of everything and everyone that stands between her and a fast buck, Consumerama hereby force-feeds Kimmer and her company this week's NMRoM Award!

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Mole rats are lowcarb, right?

Can you picture Heidi accepting this award? With tears in her eyes, she'd like to thank the admins she threw under the bus, the dieters she ridiculed and damaged, and all the little people who got sick following her diet. Without them, she wouldn't be where she is today.